Down the Rabbit Hole

Patterns, peculiarities, and the odd epiphany

Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: hush trip edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Plant Diversity Hits Mainstream

  • Giftful Curates Teen Desire

  • IKEA Launches Peer Marketplace

  • Explainer: Hush Trips

  • Pigeon Apps Miss The Point

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: dead zoning edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Cinemas Deliver Concessions Home

  • Live Shopping Hits $20 Billion

  • Purple Fabric Beats White Cotton

  • Explainer: Dead Zoning

  • Hangover Prevention Goes Mainstream

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: throwback trips edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Humour Drives Gen Z Trust

  • Luxury Hotels Embrace Pets

  • Ghost Posting Reclaims Control

  • Explainer: Throwback Trips

  • Travellers are seeking Jane Austen-inspired getaways

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: bedside basket edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Venues May Get Noise Ratings Next

  • China's Weight-Loss Boot Camps Go Viral

  • "Ceremonial Cacao" Rises As Chocolate Alternative

  • Explainer: Bedside Baskets

  • Protein Bars In a Tin

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: friendslop edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Tinder Pivots From Swiping To In-Person Events

  • Dutch Bros Turns Customer Hacks Into Menu Items

  • Tech Brands Now Sell Friction

  • Explainer: friendslop

  • Barbershops Become An Investable Asset Class

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: anti-blush edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Soft Serve Ice Cream Sees Wild Reinvention

  • Rome's Pasta Windows Spark Debate

  • Aarhus Pilots City-Wide Reusable Cups

  • Explainer: Anti-Blush

  • Luxury Brands Turn To Ballet For Prestige

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: luteal uglies edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Croissants Get Stuffed With Ice Cream

  • Peanut Butter Invades Every Menu Category

  • Japanese Milk Buns Surge At Waitrose

  • Explainer: luteal uglies

  • Oddbox & Fruits of the Forage Turn Surplus Veg Into Chutney

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: main character travel edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Teen Inventors Tackle Microplastic Pollution

  • IKEA Designs Furniture For Renters

  • Fashion's "Grandma Aesthetic" Goes Mainstream

  • Explainer: main character travel

  • "Cityboat" Trend Takes Off In China

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: affordable indulgence edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Fake Delivery App Sells No Food

  • Fancy Dinners Become Everyday Habit

  • Study Finds Nearly Half Show Shopping Addiction Signs

  • Explainer: affordable indulgence

  • Brand Names Matter Less Than Function

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: DINKWAD edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Younger Crowds Fill Art House Cinemas

  • Bleak Week Builds A Festival On Sadness

  • Cars Are Getting Older, Not Newer

  • Explainer: carspreading

  • Tech Demand Drove Car Prices Up

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: carspreading edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Younger Crowds Fill Art House Cinemas

  • Bleak Week Builds A Festival On Sadness

  • Cars Are Getting Older, Not Newer

  • Explainer: carspreading

  • Tech Demand Drove Car Prices Up

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: chalance edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Gen Z Feels Nostalgic For Eras They Missed

  • Korean Beauty Splits Sun Care By Body Part

  • Taylor Swift Sends Sancerre Searches Soaring

  • Explainer: chalance

  • Gen Z Treats Drinks As Identity

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: housefishing edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Cinema Attendance Has Not Fully Recovered

  • Wired Headphones Are Back as a Cultural Statement

  • Teen Sleep Deprivation Reaches Epidemic Levels

  • Explainer: housefishing

  • WhatsApp Launches Parent-Managed Pre-Teen Accounts

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: choppelganger edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Freeze-Dried Candy Turns Chewy Into Crispy

  • Fortnum & Mason Chocolate Bars Include Sheet Music

  • Red Berries Reshape Luxury Perfume

  • Explainer: Choppelganger

  • Barbie Doll Cakes Fade From Celebrations

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: poetcore edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Aldi Maps the UK's Grocery Price Gap

  • Radisson RED Hotels Launch Music Tourism

  • Divorce Rings Replace Wedding Bands

  • Explainer: Poetcore

  • Claridge's Opens Nostalgic British Bakery

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: bookstreaming edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Men's Makeup Market Reaches $7.1 Billion in US

  • Pet Deathcare is Getting Digital

  • Competency P*rn Becomes 2026's Escapism

  • Explainer: Bookstreaming

  • Sony Launches First Turntables Since 2019

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: disgustingly educated edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • Reddit Becomes UK's Fourth Largest Social Platform

  • Camping Trailer Doubles as Home Backup Generator

  • People Build Apps Just for Themselves

  • Explainer: Disgustingly Educated Trend

  • Tokyo Cassette Café Turns Friction Into Feature

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Trends Ramona Daniel Trends Ramona Daniel

Trends & Artefacts: soft partying edition

In this week’s edition of Trends & Artefacts, we round up the snackable trends, stats and insights from around the world, including:

  • IKEA Launches Broccoli Leaf Soup

  • Premium Beverages Thrive as Affordable Luxuries

  • ASOS Charges Serial Returners Handling Fees

  • Explainer: Soft Partying

  • Beauty Brands Resurrect Exact 1990s Formulas

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