Hello, I’m Ramona Daniel

I’m the founder of TWENTY3. I bring systems thinking to cultural strategy and cultural intelligence to quantitative research.

For more than two decades, I worked across 79 countries and various subcultures, from status-conscious luxury consumers to code-switching teenagers.

What I Offer

Quantitative Research, Cultural Insights & Strategy

I do quantitative research with a cultural edge. That means end-to-end project delivery: questionnaire design, data analysis, visualisation, storytelling. Plus the layer of interpretation that stops findings from being technically correct but strategically useless.

After more than two decades across Ipsos, Kantar, and WPP, I know what questions to ask, what to push back on, and how to turn data into something stakeholders can actually act on.

Workshops & Training

Two audiences, same goal: people who want to get better at the thing, not just faster at the tool.

For research teams: practical workshops on questionnaire design, data analysis, and how to think critically when AI is doing more of the legwork.

For founders and small businesses: Canva training that replaces the overwhelm with a system. I'm a certified Canva Community Trainer and I run half-day and full-day in-company sessions.

Podcasts

I regularly join podcasts to explore how culture, research and AI intersect; and I’d love to be part of your next episode.

Here is a taste of what I talk about, and how you can book me as a guest.

Book Me as a Speaker

Whether at conferences, webinars or in-company sessions, I create thought-provoking talks that spark discussion and inspire action.

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