Down the Rabbit Hole
Patterns, peculiarities, and the odd epiphany
Trend Taster: digital condom edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
Gen Z fantasizes about monogamy
Google Forms are the new dating app
Millennials' takeaway coffee spend
What is a "digital condom"?
Gen Z buys holiday gifts via social media
60-second Explainer: “brain rot”
"Brain rot" is Oxford Dictionary’s Word of the Year 2024.
But what exactly is "brain rot"?
Check out our 60-second explainer to find out more and how our relationship with digital media is evolving.
#brainrot #explainer
Trend Taster: "in-the-know" edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
US shoppers favourite secondhand categories
The rise of "in-the-know" styles
How is social media shaping our holiday habits?
China’s booming pet market
Gen Z reimagines business travel
Trend Taster: espresso panic edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
Italy's soaring espresso prices
Ultra-efficient aircrafts
Four Seasons' Private Jet itineraries
The ‘Undetectable Era’ of beauty
The rise of divorce getaways
Trend Taster: sleepmaxxing edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
Google Research's new Heat Resilience tool
Circular is the new linear
What is Spotify bedroom?
Target's "Cuddle Collab"
What is "sleepmaxxing"?
Trend Taster: Jell-O furniture edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
Are you ready for this jelly?
Gen Z Snapchat shoppers
AI tarot readings
Honeycomb bricks to cool homes
Revolutionizing emergency call tech
Trend Taster: wedding guest edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
Airbnb co-hosting
Airbnb By Rotation
Air conditioning greenhouse gas emissions
AirPods Pro hearing aids
Amazon's private label food line
Trend Taster: stinky cheese edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:
Stinky plant-based cheese
Google TV Streamer
Brits are tired of reboots and superhero films
Qantas jetlag lighting design
Freelance Visa
Trend Taster: AI chores edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Selfridges x Snapchat experiential shoppers, Women’s Sports Growing Fanbase, Tech-powered shopping, Emails On The Menu, AI chores
Trend Taster: chicken wine edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Drought-resistant beer, India 2-wheelers, Aldi's viral ‘chicken wine’, Relationship Breakdown Cover, Memorial rituals for pets
Trend Taster: pink matcha edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Gen Z email fatigue, Muji water bottles, Pink matcha, Nespresso Honey, Guinness popularity
Trend Taster: coffee badging edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Gen Z Beauty Anxiety, What is "greenhushing"?, Non-traditional wedding rings, Hermès Pricing Trend, What is ‘coffee badging’?
Trend Taster: luxury shame edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Are loyalty programmes valued?, Declining celeb influence, Luxury shame, Champagne sales drop, Luxury hospitality market
Trend Taster: fake sign language edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Fake sign language, Date Like Goblins, Colour-blind accessible games, Next-gen e-bikes, Anti-detect browsers
Trend Taster: menopause mode edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Generational travellers, Menopause Mode, Middle-aged women in advertising, Socialising as a hobby, Foldable iPhone
Trend Taster: destination dupe edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Can a jelly drink stop hunger pangs?, Gen Z Fandom, Olympic Esports Games, F1 female fan culture, Destination Dupes
Zeitgeist Zoom: Granfluencers
This month’s Zeitgeist Zoom explores the granfluencers. The report covers:
Grey Hair, Don't Care: Meet the Granfluencers
Silver Segments: The Flavours of Senior Stardom
Real Talk: The Authenticity Advantage of Age
Wrinkles and Wisdom: Why Aging is the New Aspiration
Old School Meets New Cool: Granfluencers and Brand Partnerships
Is it sticky?
Trend Taster: cortisol face edition
In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including: Luxury Takeaway Tastings, Etsy AI Art, Overconsumption devices, What is "cortisol face"?, 'Natural Cooling' shelters