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Podcast: Negotiation Illuminators
Podcast: Negotiation Illuminators

In this episode of Negotiation Illuminators, Amy Combrinck speaks with Ramona Daniel, a Cultural Insights and Strategy Consultant. Founder of Twenty3.

They explore the evolution of Negotiation practices, the importance of understanding cultural contexts and the significance of communication styles in Negotiations.

Ramona shares her journey of transitioning careers and emphasises the need for relationship building in Negotiations.

Ultimately, they conclude that Negotiation is a dynamic process akin to a dance, requiring adaptability and awareness of cultural differences.

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Prompt Design for Independent Researchers – Foundations
Prompt Design for Independent Researchers – Foundations

This training session was created for the Insight Consultant Group (ICG) as a Knowledge Share session for their independent consultants.

If you are relatively new to AI, this 45-minute session will help you get more out of the AI tools you’re already using, without needing to become a tech expert. You’ll learn:

  • What different types of AI tools (like ChatGPT or Claude) can and can’t do, and how to pick the right one for the job

  • Simple, repeatable ways to write prompts that give you better, more relevant answers

  • How to fine-tune AI responses when they’re not quite right

  • Easy ways to keep track of the prompts you’ve written, so you can reuse and improve them over time

This is a hands-on, interactive session for independent researchers who want to work faster, think more creatively, and make AI a more useful everyday tool.

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Podcast: Talking AI with Ray Poynter
Podcast: Talking AI with Ray Poynter

I had a really enjoyable chat with Ray Poynteron his 'Talking AI' podcast about using LLMs for cultural insights.
His questions made me realise how we are all moving through the GenAI adoption curve at different speeds.
Working as an independent researcher forced me to find new ways to challenge my assumption, so I accelerated my own learning to use LLMs as a thinking partner.
And I very quickly realised that using Ai isn't about replacing human insight, but amplifying your ability to ask better questions when you don't have a team around you.

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Ramona Daniel Ramona Daniel

Are Generational Labels Actually Insightful?

Generation Beta is coming! And marketers are already strategizing how to reach them years before they have any purchasing power.

So I wanted to look into generational labels to see if they are just marketing hype or can provide meaningful insight.

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Ramona Daniel Ramona Daniel

60-second Explainer: taste profiles

A new breed of digital platforms allows users to refine and share their cultural identities online by combining their streaming and media consumption data across services. Services like MyLikes and Palette create "taste profiles" that showcase what consumers watch, read, and listen to.
This trend mirrors a digital version of how previous generations displayed their vinyl collections or bookshelves. It's part of a broader movement toward more authentic online expression, where algorithms take a backseat to personal curation and users find their cultural tribes through shared consumption patterns rather than likes and follows.

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: luxury chocolate edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • AI-Powered Translation Earbuds

  • Ikea Pre-owned

  • Online hate speech

  • Fresh produce plastic ban

  • China’s luxury chocolate market

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: solo dating edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • The future of maiden names

  • Adult Gap Years

  • Digital side hustling

  • Property climate threats

  • What is a “Death Café”?

  • Solo Dating

  • Influencers' information value

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Ramona Daniel Ramona Daniel

Understanding Quantification Fixation

Do numbers bias our decision-making? This is the question explored in the article "Does Counting Change What Counts? Quantification Fixation Biases Decision-Making". Their study examines quantification fixation, a bias where people give undue weight to numerical information over qualitative data in decisions, even when the qualitative aspects are equally or more important.

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: dream chat edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • Portable hydrogen cartridges

  • Social media has a bigger Gen Z audience than linear TV

  • Calm’s Story-like mindfulness exercises

  • Capsule hotel's in-depth sleep analysis

  • Dream chats

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