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Podcast: Negotiation Illuminators
Podcast: Negotiation Illuminators

In this episode of Negotiation Illuminators, Amy Combrinck speaks with Ramona Daniel, a Cultural Insights and Strategy Consultant. Founder of Twenty3.

They explore the evolution of Negotiation practices, the importance of understanding cultural contexts and the significance of communication styles in Negotiations.

Ramona shares her journey of transitioning careers and emphasises the need for relationship building in Negotiations.

Ultimately, they conclude that Negotiation is a dynamic process akin to a dance, requiring adaptability and awareness of cultural differences.

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Prompt Design for Independent Researchers – Foundations
Prompt Design for Independent Researchers – Foundations

This training session was created for the Insight Consultant Group (ICG) as a Knowledge Share session for their independent consultants.

If you are relatively new to AI, this 45-minute session will help you get more out of the AI tools you’re already using, without needing to become a tech expert. You’ll learn:

  • What different types of AI tools (like ChatGPT or Claude) can and can’t do, and how to pick the right one for the job

  • Simple, repeatable ways to write prompts that give you better, more relevant answers

  • How to fine-tune AI responses when they’re not quite right

  • Easy ways to keep track of the prompts you’ve written, so you can reuse and improve them over time

This is a hands-on, interactive session for independent researchers who want to work faster, think more creatively, and make AI a more useful everyday tool.

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Podcast: Talking AI with Ray Poynter
Podcast: Talking AI with Ray Poynter

I had a really enjoyable chat with Ray Poynteron his 'Talking AI' podcast about using LLMs for cultural insights.
His questions made me realise how we are all moving through the GenAI adoption curve at different speeds.
Working as an independent researcher forced me to find new ways to challenge my assumption, so I accelerated my own learning to use LLMs as a thinking partner.
And I very quickly realised that using Ai isn't about replacing human insight, but amplifying your ability to ask better questions when you don't have a team around you.

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: ‘sleep tourism’ edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • AI-powered dubbing

  • Gen Z's instant coffee boom

  • Dior's luxury rail travel

  • Sleep Tourism

  • Rome airport's app to support travellers with vision impairments

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Ramona Daniel Ramona Daniel

Are You Designing Your Research Backwards? Here's Why You Should

Ever found yourself in a research debrief, thinking, “So what?” You're not alone. And it’s probably not because the data was bad, but because the research was designed forwards rather than backwards.

The backwards approach in market research isn’t new, but it's still surprisingly rare in practice. The central idea is simple: instead of starting with questions, start with the decisions.

If you've ever wrestled with a bloated questionnaire, or had that moment of realisation that your data doesn't actually answer the questions your stakeholders care about, this one's for you.

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: ‘granny hobbies’ edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • Does anyone still print photographs?

  • The hidden costs of digital nomadism

  • "Lipstick in the dark" stores

  • "Granny hobbies"

  • Knit-while-you-watch screenings

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: ‘little treat culture’ edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • Buying European-made goods

  • Spain's fines for not labelling AI-generated content

  • People have become ruder since the pandemic

  • Little Treat Culture

  • The rise of baby tech

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: niche book club edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • Vinted's Shopping Personas

  • AI book discovery tools

  • Singapore's laundromats are transforming "third spaces"

  • Niche Book Clubs

  • Italy’s first "emotional bookstore"

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: lipstick robot edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • Green ammonia is emerging as a sustainable fertilizer

  • Turning invisible nature signals into haptic feedback

  • Consumers' sustainability mindsets vary widely

  • AI-powered lipstick robot

  • Manga Lashes are spiking in popularity

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