Ramona Daniel Ramona Daniel

Menopause Tech is Breaking Taboos

The menopause technology market is projected to reach $60 billion by 2027. Despite this:

  • Only 27% of pre-menopausal women understand perimenopause

  • Half of post-menopausal women still consider menopause a taboo topic

  • Female-founded femtech start-ups raise less than half the funding of male-led companies

While current tech solutions focus primarily on symptoms like hot flushes, there is potential for more inclusive approaches that support the spectrum of menopausal experiences.

Explore my YouScan dashboard to see around which topics the menopause tech conversation clusters.

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: cottage cheese edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • How fast food prices have changed over time

  • M&S's first food redistribution program

  • The rise of functional drinks

  • Orange Juice's Downturn

  • The Resurgence of Cottage Cheese

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: knitfluencer edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • India's tourism sector funding gap

  • The return of the mechanical wristwatch

  • New accessibility tech is game-changing for visually-impaired fans

  • Explainer: Knitfluencer

  • Mixed-use development features a Costco store beneath 800 residential units

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Trends Ramona Daniel Trends Ramona Daniel

Trend Taster: corporate sleaze edition

In this week’s edition of the Trend Taster, we round up the snackable trends, stats and insights from around the world, including:

  • Community-driven gratitude spaces combat digital negativity

  • Millennials outshop Gen Z on social media

  • Gen Z and Millennials are making cruising cool again

  • Explainer: Corporate Sleaze

  • Gen Z's phone call phobia

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Ramona Daniel Ramona Daniel

60-second Explainer: corporate sleaze

Inspired by celebrities like Beyoncé and runways like Saint Laurent, "corporate sleaze" is turning office wear on its head. This trend blends professional pieces with unexpected skin-revealing twists. While not exactly boardroom-ready, the style reflects a post-pandemic shift towards more personal, comfort-driven fashion that breaks traditional dress code norms.

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Ramona Daniel Ramona Daniel

60-second Explainer: city jumping

City jumping is emerging as a travel trend for 2025, with travellers increasingly combining multiple destinations into single trips for richer, more diverse adventures. Whether it's a Caribbean island chain or a Southeast Asian circuit enabled by visa reforms, this trend caters to those seeking flexibility and novelty. Airlines and tourism boards are adapting with regional flight routes and incentives to make intraregional travel more seamless, projected to double by 2030.

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