Zeitgeist Zoom: Granfluencers
This month’s Zeitgeist Zoom explores the granfluencers.
The report covers:
Grey Hair, Don't Care: Meet the Granfluencers
Silver Segments: The Flavours of Senior Stardom
Real Talk: The Authenticity Advantage of Age
Wrinkles and Wisdom: Why Aging is the New Aspiration
Old School Meets New Cool: Granfluencers and Brand Partnerships
Is it sticky?
